Why Should You Price Your Home Realistically?

Time

Chances are that your home will sell at its fair market value. Pricing it realistically at the outset simply increases the likelihood of a timely sale with less inconvenience and greater monetary return.

Competition

Buyers educate themselves by viewing many homes. They know what is a fair price. If your home is not competitive in value with those they have seen, it will not sell. Buyers typically look at homes within a $10,000 price range. If your home is not priced within the correct range, it very likely will not be exposed to its potential or targeted buyers.

Reputation of Your Home

Overpricing causes most homes to remain on the market too long. Buyers, aware of a long exposure period, are often hesitant to make an offer because they fear "something is wrong" with the house. Often homes that are on the market for a long time eventually sell for less than their fair market value.

Inconvenience

If overpricing keeps your home from selling promptly, you can end up owning two homes — the one you've already purchased and the one you're trying to sell. This can prove costly and worrisome, as well as inconvenient.

Eighty percent of the Marketing of your home is done at the time we decide what the "asking price" will be for your home. If you are unwilling to list your home at or just below the current market value, you are better served by not putting it on the market at all.

Your home's location and setting influence its value. A home inside a quiet subdivision sells for more than the identical home on a busy street. Remote areas typically sell for less than close-in areas. views, streams, and trees usually enhance value. You obviously have no control over location.

Setting the Price on Your Home

The three factors to consider in selling your home are:

Location, Condition and Price

And they are all related.

Location

Condition

New homes enjoy a marketing edge over resale homes because they are shiny and clean. Builders also enhance their appeal by offering model homes (clean, bright, decorated in current colors, many amenities — usually upgrades that are extra costs) for buyers to examine.

Our goal is to make your home as close to a model home as possible . . . being sensitive to costs. You have nearly complete control over condition and you can increase value and decrease marketing time by being sure that your property is in the best possible condition.

Pricing

If IBM stock is selling between 104 and 108, it does no good to insist on selling it at 112. Likewise, your home must be priced within the appropriate range. You must actually "sell" your property twice: first to the buyer and then to the appraiser.

The buyer is more subjective and compares the amenities of your home to those of other homes in the same price range. The appraiser is more objective and compares age, size, and cost-identifiable features in your home against other properties that have sold.

Rindy's Team

Rindy's Team uses their experience and expertise to fine-tune the price by taking into consideration all of these factors and variables.